CBS 3 PRESENTS THE 16TH ANNUAL
ALEX SCOTT: A STAND FOR HOPE’ VIRTUAL TELETHON
WEDNESDAY JUNE 15, 2022
Fundraiser benefits Alex’s Lemonade Stand Foundation
CBS 3 will present the 16th Annual Alex Scott: A Stand for Hope Virtual Telethon – a full day of fundraising for Alex’s Lemonade Stand Foundation (ALSF) Wednesday June 15, 2022 from 6 a.m. to 8 p.m. in special segments on CBS 3 and The CW Philly throughout the day. The event has raised over $39 million since it began in 2007.
Viewers tuning in will learn about the lasting impact Alex Scott and her organization have had in the fight against childhood cancer, meet the ALSF Hero families who have been directly impacted by the fight and will be given the opportunity to help. Pledges can be made by credit card or check by calling (866) 333-1213 and speaking with Alex’s Lemonade Stand Foundation staff, texting the code CBSAlex to 44-321 or visiting CBSPhilly.com/Alexs for on-line donations.
This year’s telethon will be featured in the station’s regularly scheduled newscasts as well in a one hour special about Alex’s life and legacy that will air at 9 am, 3pm. and 7pm on both CBS 3 and CBS News Philly streaming service.
Alex’s Lemonade Stand Foundation emerged from the front yard lemonade stand of cancer patient Alexandra “Alex” Scott. In 2000, 4-year-old Alex announced she wanted to hold a lemonade stand to raise money to help find a cure for all children with cancer. Since Alex held that first stand, the Foundation bearing her name has evolved into a national fundraising movement. Alex died in 2004 but the little girl left a big legacy proving how one idea can make a huge difference.
CBS 3 (KYW-TV), The CW Philly 57 (WPSG-TV) and CBS News Philly are part of CBS Television Stations, a division of Paramount Global