PHILADELPHIA (CBS) — Popular social media app Instagram made a big announcement Wednesday!READ MORE: Philadelphia Weather: Sunday System Brings First Chance Of Snowflakes For Parts Of Region
The company announced the launch of IGTV.
It’s a platform that lets users share videos up to an hour long.READ MORE: Man Dead After Being Shot 18 Times In Olney, Police Say
That’s a big shift from the current 60-second limit.
The company says over the next few weeks it’ll begin rolling out a stand-alone IGTV app and an IGTV feature within the existing Instagram app.MORE NEWS: FBI, Philadelphia Police Searching For Woman Who Allegedly Robbed Wells Fargo Bank In Logan Square, Police Say