WASHINGTON – ‘Serving those who served’ is the premise behind a new, national content resource devoted solely to military veterans and their families.

CBS Radio’s “ConnectingVets.com — Connecting Vets Every Day” launched June 5 and hopes to reach and ‘connect’ an underserved community with better information and resources.

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“We have created a streamlined, solutions-based product that will provide our vets with immediate and easy access to all of their available resources, and to their fellow veterans,” said Steve Swenson, senior vice president and market manager of CBS RADIO in Washington, D.C.

Fellow veterans and spouses and children of veterans will produce the content, which will range from employment and transition to health care and fitness.

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Chas Henry, ConnectingVets.com‘s managing editor, is a longtime broadcaster and retired Marine.

“Many veterans have told us they’ve learned more about veterans’ benefits from fellow vets than from official sources. So, in addition to helping government agencies and credible private groups make veterans aware of available help, we’ll be connecting vets with each other, letting those who’ve made the most of those resources tell fellow vets how they can do the same.”

It’s also not your typical business model. ConnectingVets.com has partnered with Freedom Mortgage and Harley-Davidson Motor Company — two companies with a history of serving veterans.

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