By Mike DeNardo

PHILADELPHIA (CBS) – Here’s an unusual Black Friday discount: Reduced pet adoption prices at one shelter Friday — and black animals are free.

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The Animal Care and Control Team on Hunting Park Avenue is reducing its pet adoption fees this day.

Cats and kittens are $5 instead of $25 or $50. Puppies are $100, down from $250. And for Black Friday, black animals are free.

But shelter assistant operations director Natalie Smith says adopting a pet shouldn’t be an impulse decision:

“The promotions are a great way to get people who haven’t though about a shelter pet to come in the door,” she explains. “Once they’re here, our staff and volunteers are animal experts who are going to make sure people are set up with a perfect match.”

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Owners like Sharnee Johnson, who adopted a six-month-old tabby named Turkey:

“The young lady told us they were doing discounted prices on kittens, and that they would definitely had kittens early in the morning,” she says.

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Natalie and her new dog, Turkey. (Credit: Mike DeNardo)

Natalie (center) with Turkey, before giving the kitten to their new owner, Sharon (left). (Credit: Mike DeNardo)

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Smith says 51 pets found homes during last year’s Black Friday promotion.

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The shelter is located at 111 W. Hunting Park Avenue and is open until 8 pm.