Social Media Today: Anonymous Login, Snapchat Update, Foursquare Split
By Melony Roy
Facebook announces ‘Anonymous Login’
CEO Mark Zuckerberg introduced a new way for Facebook users to log in to third-party apps anonymously, allowing its 1.28 billion users to keep their identities private while browsing.
The move addresses concerns about user privacy as Facebook seeks ways to encourage people to explore new apps.
Facebook says it’s testing the new log-in option with a few developers.
Snapchat is getting chattier
The photo sharing platform, Snapchat has added instant messaging and video chat.
In its new chatting feature, users can chat with others for as long as they like, but in the vein of Snapchat’s ever-disappearing content, the messages disappear when both users leave that screen. But now users can save the chat via screenshot or by tapping on it to save.
The app also added video chat which allows users to communicate and then end all evidence of the conversation.
The Snapchat update is available now and the network has released a brief video showing off some of its new features:
Foursquare will split into two apps
One will be called Swarm, it will show which friends are in your area and online. The other retains the original Foursquare branding but will be redesigned without the check in feature. The new app will focus on discovery and exploration.
The company wants to become a location-based recommendation service similar to Yelp.
Follow KYW social media editor Melony Roy @MelonyRoy.