PHILADELPHIA (CBS) — CBS 3 and The CW Philly’s 5th annual fundraiser for one of the Delaware Valley’s most beloved charities raised more than $1 million today. The Ronald McDonald House Charities Phone Bank brought in $1,010,538, bringing the total raised for the charity since the first phone bank in 2010 to more than $4 million.
Fundraising segments aired throughout the day, most notably during newscasts and one-hour specials at 9 a.m., 3 p.m. and 7 p.m. All funds raised through the phone bank will directly benefit Ronald McDonald House Charities of the Philadelphia Region, a non-profit organization that creates, finds and supports programs that directly improve the health and well-being of children in our community.
Anchors Chris May, Jessica Dean, Kathy Orr, Beasley Reece, Ukee Washington, Erika von Tiehl and Kate Bilo hosted the event with special appearances by on-air personalities from the CBS RADIO stations in Philadelphia, including Ross Brittain, Valerie Knight and Frank Lewis of 98.1 WOGL’s Breakfast Club, Rich Zeoli from Talk Radio 1210 WPHT, Ike Reese of SportsRadio 94 WIP and KYW Newsradio 1060’s Cherri Gregg.
The Ronald McDonald House Charities Phone Bank was presented by Capital One and Tri-State Toyota Dealers Association, and sponsored by Aberdeen Asset Management, Coca-Cola, ConEdison Solutions, Nemours/Alfred I. duPont Hospital for Children, McDonald’s Restaurants of the Greater Philadelphia Region, P.J. Whelihan’s, Ravitz Family Markets, St. Christopher’s Hospital for Children and Wells Fargo.
CBS 3 (KYW-TV) and The CW Philly (WPSG-TV) are part of CBS Television Stations, a division of CBS Corporation.