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New Work ID Badges Track More Than Just Your Comings And Goings

By John Ostapkovich

PHILADELPHIA (CBS) -- Big Brother may be watching at work, but a particular project, while creepy, came to some people-friendly conclusions.

Lots of us wear ID badges at work, but what if the badge watched you?

It's all in the name of science, says Ben Waber of Sociometric Solutions.

He said, "the way the companies have been managed, the way that people work together really isn't based on hard data about how people actually work."

So his badges keep track (in aggregate, not individually) of where workers are in the office.

"Sure, it can measure location, but it can also measure who talks to who and how people talk to each other, not what they say but, in real-time doing voice analytics through microphone data, to really understand your tone of voice, volume modulation, how quickly your talk," Waber said.

Bottom line, some of the best work-related, profitable collaboration occurs in the lunchroom.

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