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Philadelphia Anti-Blight Group Blasts Plan For Ads On City School Buses

By Mike Dunn

PHILADELPHIA (CBS) — A group devoted to reducing or eliminating outdoor advertising in Philadelphia is, perhaps not surprisingly, up in arms over a City Councilwoman’s proposal to slap ads on yellow school buses in the city.

The plan introduced by councilwoman Blondell Reynolds Brown would have advertisements plastered on yellow school buses, something that Reynolds Brown estimates could bring in an extra $1 million a year to the cash-starved Philadelphia School District (see related story).

But Mary Tracey of the anti-blight group “SCRUB” says the buses should be sacrosanct.

“It’s a school bus!  I mean, it’s like going into your school,” Tracey said today.  “These are special buses carrying our children.  And it’s really compromising something that has long been held sacred.”

But Reynolds Brown points out that a sizable number of other cities and states already allow ads on buses, with the revenues benefitting the schools.

Her proposal requires approval at both the city and state  levels.

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  • John

    Since when did the exterior of a school bus become “sacred?”

  • Gina

    Mary Tracey needs to sit this one out or supply an alternative plan to increase revenue for the schools without raising real estate taxes. In general, I support the work of the NPO SCRUBS but as an NPO that organization is not chipping in to expand the tax base and advertising on school buses has proven to generate additional revenue for school districts in other cities.

    • M

      They could save $50,000,000 by not redoing Dilworth Plaza. Balance the budget cut out the fat in city jobs and city spending. Repair the broken system that is over taxed and pushing companies and families out of the city. Reduce City council!!!

  • Cynthia Petillo

    Ms. Brown has come up with a few ideas recently, all which have been shot down. She seems to be one of the few council people who really is brainstorming. These ideas warrant consideration. The city’s schools are in fiscal danger. No idea should be off the table.

  • kay

    The SEPTA buses are loaded with ads on the outside so why are you worried about a few school buses? Look, the lady is at least trying to come up with ways of making some money. I say, don’t knock it unless you have a better idea. I see only negativity, nothing constructive (by definition, this is blight). Advertising does not equal blight; run down homes and abandoned buildings are where they should be placing their crusade.

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