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Amazon's Prime Day Sale Will Actually Be Two Days Long This Year

PHILADELPHIA (CBS) -- A summer tradition for Amazon Prime members -- Prime Day -- will actually be two days this year. The online retailer's big sale will start at midnight on July 15 and run for 48 hours.

Prime Day began in 2015. Last year, the event lasted for 36 hours.

amazon prime day
Credit: CBS3

The company typically offers deep discounts on Amazon branded products such as Alexa-supported devices and its Fire Sticks.

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