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PHILADELPHIA (CBS) – Weight Watchers is shedding more than pounds.

The company is getting rid of the name “Weight Watchers” in an effort to rebrand itself.

The global powerhouse company wants people to know it’s more than just a diet company as it focuses on overall health and wellness, and not just losing weight.

W-W is announcing some new programs with the new name, including one called “wellness wins” where users are rewarded for small behaviors that lead to healthier habits.