By Kristen Johanson

NEW JERSEY (CBS) — New Jersey towns will get a $14.3 million towards enhancing and promoting recycling efforts.

Each year, state municipalities must pay $3-per-ton on waste they throw into landfills.

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The money is collected by the state and redistributed back into the communities.

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“The grants are given to communities who must then use the money for programs that promote or enhance local recycling efforts,” said Caryn Shinske, a spokeswoman for the state’s Department of Environmental Protection.

“Coordinating and operating tire recycling days, providing recycling receptacles throughout communities, maintaining leaf composting, running advertising or promotional campaigns.”

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This year’s grants are based on 2014 numbers: where the recycling rate was about 41 percent, the goal is to get that number to 50 percent, across the state.