By David Goldman
PHILADELPHIA (CNN) — KFC thinks you should take its “Finger Lickin’ Good” slogan literally.READ MORE: Police Investigating Suspicious Death After Man Found Unresponsive On West Philadelphia Golf Course
The fried chicken company, along with marketing giant Ogilvy & Mather, has produced edible nail polish for customers in Hong Kong.
The nail polish comes in two flavors and colors: Original (kind of a beige) and Hot & Spicy (red). To use it, customers can paint the polish on their nails, let it dry, “and then lick — again and again and again.”
KFC says the nail polish is “sourced from natural ingredients,” perhaps in an effort to make customers feel safer about licking nail polish.
“The recipe for our edible nail polish is unique and was specifically designed to hold the flavor, but to also dry with a glossy coat similar to normal nail polish,” said John Koay, creative director for Ogilvy & Mather. “This campaign is designed to be intriguing and fun to increase excitement around the KFC brand in Hong Kong.”READ MORE: South Jersey Residents Stock Up On Snow Supplies And Girl Scout Cookies Ahead Of Nearly 10 Inches Of Snow
The KFC nail polish is packaged in a “designer bottle and box” (not a bucket). The chicken chain has promoted the nail polish on Facebook and social media over the past two weeks, even releasing a music video on YouTube.
The music video features a beat-boxing woman playing keyboard on a pillar, licking her fingers, while a robot-dancing guy shows off his Hot & Spicy KFC nail polish.
KFC says that it has asked customers to pick their favorite flavor to go into mass production.
Edible nail polish isn’t a new thing, though most of them are vegetable-based and marketed towards children.MORE NEWS: PPA Offering $5 Flat Rate To Park In Center City Garages Due To Snow Emergency In Philadelphia
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