Ready for your very own “Say Yes to the Dress” moment but don’t want to travel to the Big Apple? Fret not: Philadelphia has a number of stores that offer gorgeous gowns and great service for any budget.
Bridals by Danielle
203 South 13th Street
Center City’s Bridals by Danielle offers dresses by a number of big name American and European designers (Lazaro, Ramona Keveza). Keep your eyes peeled for sample sales and trunk shows, and be sure to make an appointment in advance by phone or on their website.
200 South Broad Street
For brides looking for a very specific vision, Nicole Miller can be a one-stop shop. The designer’s gowns are relatively unadorned and feature figure-flattering ruching in sleek silhouettes. The selection is small, but the options are well-edited.
The Sample Rack
918 Pine Street
High-fashion hopes but a low budget? Don’t despair: The Sample Rack offers new, designer gowns that retail for $1000-4000 for a fraction of that price. Think $200-800. So you can literally afford to have your cake and eat it, too.
Bijou Bridal & Special Occasion
102 E. Montgomery Ave.
Ardmore’s new outpost of Bijou Bridal (whose flagship store is in Paramus, NJ) offers 10,000 feet (!!!) of retail space and designers like Stephen Yearick, Reem Acra and St. Pucchi. There’s also an extensive selection of MOB and bridesmaid dresses.
Priscilla of Boston
46 Saint James Place
If you’re looking for a national retailer with an established reputation, then Priscilla of Boston is the way to go. In addition to a self-titled division of gowns, they also carry lines within their line by various in-house designers (Melissa Sweet/Reverie, Platinum, Vineyard and Jewel). The prices might be high, but so is the quality.
The newest and most exciting thing on the Philly bridal scene is Urban Outfitters, Inc.’s BHLDN Bridal Collection, which just launched on Valentine’s Day. If you’re obsessed with Anthropologie’s gorgeous, vintage-y clothes, you will be equally as obsessed with their wedding gowns. So far, the selection is small and limited to online ordering, but here’s hoping for a real-life store sometime soon!