Smart From The Start: 3 Ways To Properly Establish Your Business When CrowdfundingWhat are the PR implications of crowdfunding? Be prepared by creating a strong public relations strategy out of the gate.
'The Media Landscape Is Changing Dramatically': PR Expert Reveals How To Stand Out In The Extremely Competitive Social MarketJeneration PR Founder Jennifer Berson unveils how her firm maintains its edge and success in the rapidly changing social world.
Poise, Process And A Point Of View Are Qualities A Philadelphia VP Looks For"I’m looking for three things: poise, process and a point of view," says Erin Allsman of the Brownstein Group on what she looks for in an employee.
Penn State Trustees Wind Up Two-Day MeetingPenn State trustees Sunday ended a two-day meeting on a positive note, swapping ideas about how the university's looming football season opener could be used as the vehicle for a public-relations extravaganza.
Penn State Letter To New Students Seeks To ReassureA letter sent by Penn State's president to tens of thousands of new and prospective students at the university acknowledges the turmoil raised by the alleged child sex abuse scandal but calls on them to show the high moral character that Penn State would rather be known for.