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Melony Roy

roy melony 300 Melony Roy Melony Roy is the social media editor for KYW Newsradio 1060, supervising the station’s Twitter, Facebook, and other interactive media branding efforts.

In addition to creating much of the interactive content on KYW’s social media platforms, Roy informs listeners through her on-air reports covering social media trends, breaking news, and interactive media’s influence on their daily lives.

Her beat has sent to Austin, Tex., for the 2015 SXSW (South by Southwest) interactive media conference, and she also covered the Forbes “30 Under 30” conference here in Philadelphia.

Roy has risen through the KYW ranks, joining the station in October 2006 as a desk assistant, working behind the scenes on story production, including as producer for a one-on-one interview with then-presidential candidate Barack Obama.

She also was the founding executive producer of HearPhilly.com, an online radio station heard around the world that is dedicated to fun in the city.

Since being named to her current position, Melony Roy has grown KYW’s social media followings to the largest among the CBS-owned radio news stations, surpassing the followings of news stations in the larger markets of New York, Los Angeles, Chicago, and San Francisco.

A native of Camden, NJ, Roy graduated from Camden Catholic High School and received a bachelor’s degree in communications from Seton Hall University.  She is vice president of social media for the Philadelphia Association of Black Journalists (PABJ), and a member of the National Association of Black Journalists (NABJ) and Alpha Gamma Delta sorority.

Melony is a pop culture enthusiast who in her spare time enjoys traveling, live music, and binge-watching TV shows on Netflix.  She resides in  Philadelphia.

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(credit: Joe Raedle/Getty Images)

Delco Man Fired From Chipotle Over Tweets Wins Labor Ruling

A Delaware County man has won his battle with Chipotle over tweets that led to firing.

03/17/2016

(Credit:  THOMAS COEX/AFP/Getty Images)

Instagram Changing Its Newsfeed To Algorithm Based Largely On Popularity

Instagram has announced plans to begin testing an algorithm-based personalized feeds

03/16/2016

(Michael Solomonov of Zahav restaurant.  Credit: Hadas Kuznits)

5 Philly Restaurants And Chefs Are Finalists In 2016 James Beard Awards

The final nominees for the prestigious James Beard Foundation Awards were announced today.

03/15/2016

(credit: Mary Turner/Getty Images)

Twitter Making It Easier To Keep Up With March Madness

Twitter has created eight March Madness-themed emojis that include “let’s dance, Cinderella, and bracket busted.”

03/15/2016

Photo Credit: Thinkstock.com

As March Basketball Mania Begins, There Are Some Things Businesses Need To Consider

There are some things businesses need to consider before posting “specials” online.

03/13/2016

(File photo. Credit: Bethany Clarke/ Getty Images)

Social Media Campaign Encourages Women To Run For Office

The campaign is called #GovLikeAWoman.

03/10/2016

(credit: KAREN BLEIER/ Getty Images)

Social Network Sees Huge Spike In Small Businesses Paying To Advertise

Some small businesses no longer view Facebook as a free way to connect with customers. They’re now paying the tech giant to help boost their bottom line.

03/08/2016

(Photo credit should read GASTON DE CARDENAS/AFP/Getty Images)

Trump Swept 7 States, But Christie Won Twitter Primary On Super Tuesday

Donald Trump may have won the night on Super Tuesday but New Jersey Governor Chris Christie won the the Internet.

03/02/2016

file photo. (Credit: BRENDAN SMIALOWSKI/AFP/GettyImages)

Social Network Gives Marketers A Blank Canvas For Instant, Interactive Ads

The social network is rolling out interactive mobile ads called “Canvas”.

02/29/2016

(File photo. Credit: Bethany Clarke/ Getty Images)

Twitter Tweaks Timeline Hoping To Keep Users Coming Back More Often

In coming weeks, users will see a notification in the timeline when Twitter automatically turns on the feature but it can be turned off in settings.

02/10/2016

A post on the Loews Philadelphia Hotel Facebook page promotes its new Valentine's Day campaign with All 4 Paws Animal Rescue. (credit: Loews Philadelphia Hotel)

Loews Philadelphia Hotel, Animal Rescue Spread “Puppy Love” Through Social Media

In honor of Valentine’s day, the Loews Hotel has teamed up with animal rescue All 4 Paws for a new social media campaign.

02/10/2016

Founder Dr. Keith Leaphart. (credit: Melony Roy/KYW)

New Platform Can Take Photos From Your Phone, Turn Them Into Art

A new e-commerce platform launching Monday allows users to create one of a kind wall decor from photos on social media accounts and your camera roll.

02/08/2016

(File photo. Credit: Bethany Clarke/ Getty Images)

Twitter Suspends 125,000 ISIS Related Accounts

In a new blog post, Twitter has detailed a push towards fighting accounts aligned with violent extremist groups like ISIS.

02/05/2016

File photo of school bus. (credit: Mario Tama/Getty Images)

Administration Investigating Altercations At Montco High School

There have been at least five fights that school officials are aware of this week.

02/05/2016

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