Melony Roy

roy melony 300 Melony Roy Melony Roy is the social media editor for KYW Newsradio 1060, supervising the station’s Twitter, Facebook, and other interactive media branding efforts.

In addition to creating much of the interactive content on KYW’s social media platforms, Roy informs listeners through her on-air reports covering social media trends, breaking news, and interactive media’s influence on their daily lives.

Her beat has sent to Austin, Tex., for the 2015 SXSW (South by Southwest) interactive media conference, and she also covered the Forbes “30 Under 30” conference here in Philadelphia.

Roy has risen through the KYW ranks, joining the station in October 2006 as a desk assistant, working behind the scenes on story production, including as producer for a one-on-one interview with then-presidential candidate Barack Obama.

She also was the founding executive producer of HearPhilly.com, an online radio station heard around the world that is dedicated to fun in the city.

Since being named to her current position, Melony Roy has grown KYW’s social media followings to the largest among the CBS-owned radio news stations, surpassing the followings of news stations in the larger markets of New York, Los Angeles, Chicago, and San Francisco.

A native of Camden, NJ, Roy graduated from Camden Catholic High School and received a bachelor’s degree in communications from Seton Hall University.  She is vice president of social media for the Philadelphia Association of Black Journalists (PABJ), and a member of the National Association of Black Journalists (NABJ) and Alpha Gamma Delta sorority.

Melony is a pop culture enthusiast who in her spare time enjoys traveling, live music, and binge-watching TV shows on Netflix.  She resides in  Philadelphia.

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(credit: Melony Roy)

Eagles DE Connor Barwin Helps Philadelphia Promote Tree Giveaway Program

Eagle’s defensive end Connor Barwin was on hand to help plant a tree at the home of the winner of the #PhillyTreeTrek social media contest.

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(credit: Josh Edelson/AFP/Getty Images)

Trending Social Media Dance-Off Originated In New Jersey

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(credit: LOIC VENANCE/AFP/Getty Images)

#TechInColor Hosts Annual Philly Tech Week Event

Designed to connect underrepresented groups in the tech industry, #TechInColor returns to Philly Tech Week On Thursday night.

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(credit: LIONEL BONAVENTURE/AFP/Getty Images)

Instagram Highlighted At Philly Tech Week

The folks at Philly Tech Week assembled a panel of social media managers and marketing professionals to discuss the the power of the platform, and how it’s more than just a pretty picture.

05/03/2016

(Credit: LEON NEAL/AFP/Getty Images)

Twitter Changes App Store Category

Hoping to boost its visibility, Twitter has changed how it’s categorized in the Apple App Store.

04/28/2016

(credit: Melony Roy)

Snapchat Fights For Voters’ Right To Take “Ballot Selfies” On Election Day

Snapchat is fighting for your right to take a selfie in the voting booth and share it on social media.

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LONDON, ENGLAND - APRIL 21:  A Blue Plaque is unveiled near the site where William Shakespeare took lodgings in around 1604 at St. Olave's Churchyard on April 21, 2016 in London, England  (Photo by Stuart C. Wilson/Getty Images)

Twitter Remembers Shakespeare On 400th Anniversary Of Death

Today, on the 400th anniversary of his death, Shakespeare will live on Twitter’s stage.

04/22/2016

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STEM Vs. STEAM: Do The Arts Belong?

There’s a growing group of advocates who believe that STEM education is missing an ‘A.’

04/21/2016

File photo: Philadelphia City Hall. (credit: Paul Gluck)

DNC Launches Social Media Campaign To Find What Makes Philly Unique

With less than 100 days until the Democratic National Convention, the host committee has created a social media campaign to energize Philadelphians about the event coming to town.

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Alexandra Jackman (Credit: Melony Roy)

Teen Creator Of Viral Autism Awareness Video Brings Message To Philly

Alexandra Jackman stopped by Children’s Hospital on Friday to be part of a conversation about inclusion.

04/15/2016

file photo. (Credit: BRENDAN SMIALOWSKI/AFP/GettyImages)

New Features Coming To Facebook

Chatbots, Live video, and VR technology were all on the agenda Tuesday at Facebook’s annual developer conference.

04/12/2016

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Zuckerberg Describes Facebook Live As ‘New Golden Age Of Video Online’

Facebook’s major update to its streaming service revamps its app to give live video more prominence.

04/07/2016

(credit: Facebook)

Facebook Takes Live Video To The Next Level

Like it or not Facebook’s live streaming is here to stay.

04/06/2016

(File photo. Credit: Bethany Clarke/ Getty Images)

Twitter Debuts New ‘Message Button’

Twitter is rolling out a new feature that lets you instantly share a tweet via direct message.

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during the 2016 NCAA Men's Final Four National Championship game at NRG Stadium on April 4, 2016 in Houston, Texas.Photo by Ronald Martinez/Getty Images)

Fans, Brands And Local Celebs Take To Social Media As Nova Wins National Championship

The conversation around #MarchMadness trended on Twitter for most of the night.

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