Business Booming For Local 'Shark Tank' Winners
PHILADELPHIA (CBS) -- A natural deodorant startup that appeared on ABC's 'Shark Tank' is growing. With a new product about to hit the shelves, just how well is the Philadelphia-based company is doing nearly one year later?
Since their appearance on 'Shark Tank' 11 months ago, PiperWai cofounders Sarah Ribner and Jess Edelstien say their business has grown 5,000 percent.
"We are now selling in GNC, Whole Foods, we have 150 lifestyle boutiques nationwide," said Ribner. "We're sold in over 80 countries through our website and we're selling on Amazon."
The deodorant is made from charcoal, comes in a jar, and is applied with your hands.
"We're finally launching the much anticipated stick applicator version of PiperWai natural deodorant," Edelstien said. "You can go to our website piperwai.com and preorder right now. It starts shipping in December."
They're also giving back to the community.
"Every quarter we give 10% of our sales to a nonprofit that aligns with our mission," said Edelstien.
Shark Tank's Barbra Corcoran initially agreed to invest in the company, though the partnership never came to be.
