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Delaware Valley Man Is The New Face, And Body, For Armani Fragrance

By John McDevitt

PHILADELPHIA (CBS) -- A Delaware County, Pa. native is the new face for a Giorgio Armani fragrance campaign.

The commercial for Armani's Acqua Di Gio shows a man swimming in a bottle of the fragrance.

The model is Jason Morgan, who graduated from Cardinal O'Hara High School, in Springfield (Delaware County) in 1998.

He says the video shoot was challenging.

"I'm not a good swimmer at all -- I'm not," he admits, "but after doing so many takes of it, I guess they got a couple of good shots. It wasn't the easiest thing for me. I'm definitely not a good swimmer," he says.

The swimming was done in a giant tank at a London studio. The scene in which he is coming out of the water on a beach was shot on the Italian island of Sardinia, in the Mediterranean.

Jason is also an underwear model for Armani. He says before his modeling career took off, he worked in the insurance industry in Philadelphia for a couple of years, and hated it. He says that was the push he needed to go after his dream.

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