By Jim Donovan

By Jim Donovan: Holiday shoppers don’t have to wait until Black Friday to start shopping for deals at Walmart. At 8 a.m. on Friday, Nov. 22, Walmart will kick off a pre-Black Friday savings event in stores and online, lowering the prices on popular toys and electronics, to match select Black Friday offers from Target, Toys R’ Us and Best Buy one week early.

Examples of toys and electronics that are part of Walmart’s pre-Black Friday saving event, while supplies last, include:

o LeapPad 2 – WAS: $79, NEW PRICE: $39.99
o Little Tikes Cozy Coupe – WAS: $49.87, NEW PRICE: $34.99
o Nerf Rebelle Crossbow – WAS: $19.88, NEW PRICE: $11.99
o Monopoly Board Game – WAS: $7.77, NEW PRICE: $5
o Hot Wheels Single Car – WAS: .97 cents, NEW PRICE: .60 cents

o LG 50-inch HDTV – WAS: $598, NEW PRICE: $448
o Skylanders and Infinity Starter Packs – WAS: $74.96, NEW PRICE: $37
o Select PS4 and Xbox One Video Games such as Call of Duty: Ghosts, NBA 2K14 and Battlefield 4 – WAS: $59.96, NEW PRICE: $49

Beginning today, the retailer also extends its Christmas Ad Match* to customers. Customers who purchase an item on, and find a lower price in a local brick and mortar competitor, can email and receive the difference on a gift card. The same policy is in place for customers at Walmart stores for items purchased Nov. 1 through Dec. 24, excluding Thanksgiving Day and Black Friday.

On Thanksgiving Day, Black Friday and any of their shopping trips, customers can take advantage of the everyday ad match policy* available at Walmart stores. If a customer spots a lower price on an advertised item, and comes into a Walmart store during the same day and time that the competitor’s ad is valid, Walmart will match the price at the register.

*Christmas Ad Match applies to in-store prices only and excludes Thanksgiving Day and Black Friday ads. Walmart stores will match the price of any local competitor’s printed ad for an identical product. Restrictions apply. 1 Hour Guarantee items not available for ad match.

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