Social Sports Storm Center City
By Stasia DeMarco
PHILADELPHIA (CBS) – Philly Social Sports is a blend of sports and old-school socializing that relies on social media to enhance the face-to-face experience.
“The registration system we have is kind of linked to social media a little bit. It’s like its own private little network where you can communicate with other people in your league. Say you think the girl on the red team is cute? Well, you can kind of messenger her and see if she thinks anything about it,” says Giovanni Marcatoni, founder and CEO of United Social Sports,LLC.
He explains how he created the concept of blending the two:
“We are also very integrated with Facebook and Twitter, because we actually think of ourselves as we’re taking social media live. So we are almost in reverse. They say the younger generation is online. We take being online and bring it to the bocce field or to the skeeball machines. We like to really promote that living online to meeting people. And I think all humans still like to interact with other people.”
The Philly Skeeball League and the Philly Bocce League are gearing up for their spring seasons in May and registration is wide open.
“Basically, it’s like this. You want to play Thursday night and you want to play skeeball at Buffalo Billiards in Old City. You sign up for phillyskee.com and you will sign up for that season. So, you will have an eight week season at the same place at relatively the same time. For Bocce (phillybocce.com), you can sign up as a team, a small group or an individual…some people join both teams.”
Marcatoni adds that when it comes to the teams, it’s a wide swath, with players ranging in age from 21 to 50.
If you aren’t good at committing for a two-month period, keep hawking social media, because coming next is skeeball meets Match.com. Seriously! And Marcatoni warns men: women win at skeeball about 70% of the time.
Listen to Giovanni Marcatoni talk Philly social sports and how you can also get in on a game of cornhole…