cbs3_blue-on-white_2013 Philly_KYW_new Philly_94WIP_new CBS Sports Radio 610 Philly_WPHT_new

Latest News

Author Aims To Curb ‘Entitlement’ Of Millennials With New Book

2. Marketing/Public Relations Professional
John Ostapkovich

Reporting John Ostapkovich

Check Out

By John Ostapkovich

PHILADELPHIA (CBS) – It’s not your father’s working world out there. Nor are young people necessarily prepared for what they will find.

There are few participation awards in the office, says Aaron McDaniel, a serial entrepreneur and author of The Young Professionals Guide to the Working World.

He’s aiming at the millennial generation plus or minus a few years, to help them get over any sense of entitlement and the transition from four-year high school and college cycles to the 40 year career cycle.

By way of example, he creates two archetypes.

“One is the STAR and one is the DOPE. So the STAR is savvy, tenacious, adaptive and resourceful, and the antithesis is the dope; someone who disses opportunity, potential and earnings. And it’s so of a spectrum so you want to move toward being the STAR and taking ownership of you career,” says McDaniel.

The book has online resources as well, to pinpoint your place on the STAR-DOPE graph.

Listen Live!

Follow CBS Philly

Like us on foursquare

Now on CBS Philly

nowon lovearts1 Now on CBS Philly nowon kidcast 03161 Now on CBS Philly nowon dec12 rac Now on CBS Philly  Now on CBS Philly nowon 3onyourside Now on CBS Philly nowon deal Now on CBS Philly dunkin homepage tile Now on CBS Philly  Now on CBS Philly