Department Stores Get An Extra Early Start On Christmas Displays
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By Paul Kurtz
BENSALEM, Pa. (CBS) — Halloween is more than a month away, but it’s beginning to look a lot like Christmas at many stores in the area.
If you walk into a retail store today, there’s a good chance you will see a Christmas display. Retailers are hoping to maximize sales by getting an extra early jump this year.
Shoppers at Kohl’s wonder where they draw the line.
“Way too soo, definitely. Let’s get to Halloween first.”
“Never seen it this early. They’re just pushing it harder and harder and harder. Pretty soon it will be out all year.”
Kohl’s is not alone here. K-Mart and Big Lots have their displays up. Walmart has already begun their Christmas lay-away program — a month earlier than last year.
Holiday sales make up about 25-percent of profits for many department stores, according to the International Council of shopping centers.