PHILADELPHIA (CBS) – The Pennsylvania Liquor Control Board plans to launch a pilot program that will see bottles of liquor offered for sale in a selected number of those new wine kiosks that have been set up in supermarkets.
Last month, the chairman of the Liquor Control Board told lawmakers sales at wine kiosks had suffered a drop since they were brought back on line following a shutdown to address malfunctioning machines.
“Well, at this point, we’re about at 75 percent of where we want to be and we’re hoping that the addition of spirits will bring us that additional 25 percent lift in consumer acceptance of the kiosk,” said LCB spokeswoman Stacey Witalec.
But Witalec says the decision has more to do with responding to consumers’ desire for more convenience. She says the LCB will add liquor to about five or ten wine kiosks in the coming months and then assess the program.
The locations are yet to be determined. Right now, 32 kiosks are operational and more are in the works, including two dozen Wal-Mart locations.
Reported By Tony Romeo, KYW Newsradio